Planglow custom ecommerce web development Bristol

Boosting sales through a scalable e-commerce platform

Optimised website, CMS and ERP integration

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Taking stock of sales

For more than three decades, the multi-award winning Planglow has been a leading supplier of catering supplies and environmentally friendly packaging. The company had previously been using an off-the-shelf e-commerce system, but were losing sales, frustrated by its limitations and looking for a platform that was far more integrated, effective and powerful.

Planglow’s customer base ranges from individual operators to large contract catering groups. Each uses their own unique selection of our products, including custom designed items created especially for their business. With this in mind, we came to Ember requesting a completely new website that would deliver an improved and enhanced customer experience. A website that would harmonise with our branding whilst delivering improved ERP integration, content management and SEO.

We launched the new site in 2017 and it has delivered on every front!

Bethen Darby, Director, Planglow

Product Features

Responsive website Icon

Responsive website

Frictionless checkout Icon

Frictionless checkout

Content administration Icon

Content administration

Dynamic product inventory Icon

Dynamic product inventory

Corporate account management Icon

Corporate account management

Automated marketing Icon

Automated marketing

Abandoned cart solutions Icon

Abandoned cart solutions

Continual optimisation Icon

Continual optimisation

User interface design Icon

User interface design

3rd party integrations Icon

3rd party integrations

This project presented a number of challenges in integrating with the ERP system that Planglow use to control stock, accounts and pricing. Whether receiving live price data, or posting orders directly into their internal system, it was important that we carefully considered the security and resilience of these connections.

Emma Goodwin, Web Developer, Ember

The results

Planglow have seen a significant ROI since we designed, developed and launched their new custom e‑commerce system.

  • Online revenue increase Icon
    45%
    Online revenue increase
  • Web traffic increase Icon
    25%
    Web traffic increase
  • Conversion rate increase Icon
    35%
    Conversion rate increase

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From website design to online software development, our Bristol-based agency delivers digital solutions that can transform your business.

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